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Dealer Agreements
(NASCorp)
Retail Dealer Agreement
Retail Dealer ("you", "your", "dealer" or "dealership") and America's Family Entertainment, Inc. on behalf of itself
and its affiliates ("AFE", "AFE/NASCorp", "we", "us" or "our") agree as follows:
1. Authorized Dealer
You are authorized to be a non-exclusive dealer of Direct Broadcasting Satellite ("DBS") receivers, Internet
connectivity and radio programming ("Equipment") and satellite television programming services, Internet access
via satellite and satellite radio programming ("Programming") on the terms and conditions of this Agreement.
This Agreement is intended only to apply to the distribution of Equipment and Programming territories controlled
by us pursuant to our existing and future agreements with various satellite television, Internet access and radio
providers. Unless expressly agreed in writing by us, no other distributions
are governed by this Agreement.
2. Conduct of Business
You and each of your employees, agents and contractors ("Agents") will comply with all applicable federal, state
and local laws (including all state and local retail sales and use tax laws), and will otherwise conduct your business
in a manner that does not adversely impact our business. You will act in good faith to obtain quality long-term
subscribers for us. You agree to provide accurate subscriber information when setting up an account, including
the subscriber's billing and physical address and telephone number.
3. Quality Service
You and your Agents will comply with all applicable warranties, and any oral or written representations that you
and your Agents make, in connection with goods or services you or your Agents sell or offer. You will maintain
adequate facilities to handle inquiries and requests from customers and prospective customers and provide services
as agreed to in the attached Exhibit A.
4. Retail Dealer Program Rules
We may, from time to time, provide rules, guidelines, procedures or other written materials describing our commission
policies, advertising policies, and other aspects of our dealer programs ("Business Rules"), including those set forth
in the attached Exhibit A and in The AFE Retail Dealer and Installation Guide and The AFE Retail Dealer
Marketing Toolbox, as amended (the "Dealer Guide"). This Agreement incorporates by reference all of our existing
and any future Business Rules, and you and your Agents agree to comply fully with AFE/NASCorp's Rules. If you do
not comply with these Rules, we may discontinue your relationship with AFE/NASCorp.
5. Confidentiality
You will not disclose to any third party any information about our business or operations (including information about
sales, pricing, costs, business plans, or customers/subscribers) that in any reasonable manner could be considered
proprietary or confidential, except with our prior written consent. Likewise, we shall not disclose any information about
your business or operation (including information about sale, pricing, costs, business plans or customers/subscribers)
other than what is necessary to enroll your customer(s) into satellite television, Internet connectivity or radio
programming subscription services.
6. Surety
(APPLIES TO SPECIFIC RETAIL DEALERS WHO ELECT
EXHIBIT B; i.e.; EQUIPMENT FLOOR PLAN)
You may have been required to post a surety deposit with AFE in United States dollars in an amount as identified in
Exhibit B hereof. This surety is to be held in a secured interest bearing account on your behalf and shall only be
accessed or diluted in the event that customer subscription deactivation charge backs exceed current activation
or monthly residual payments. Surety deposits are required:
A. Under AFE/NASCorp's Equipment Floor Plan (Section 7), a portion of revenue resulting from your activities
under this Agreement from first activation commissions as you, the Retail Dealer, may have earned on the first
primary unit installations are subject to withholding. This holdback shall be applied to the first two (2) months
of primary unit activation's for which you enrolled your dealership (i.e.; If your monthly activation commitment to
Exhibit B hereof is 20 primary receivers per month, then $75.00 of your activation commission on each of the first
40 units activated will be deposited, on your behalf, into a surety account.) These dollars shall be pledged as
additional surety as made a part of Exhibit B hereof with funds being placed in the same interest bearing account
as the cash deposit referenced herein.
B. Under any condition which subjects us to unacceptable chargeback(s) risk from a Retail Dealer's activities.
7. Equipment Floor Plan
(APPLIES ONLY TO RETAIL DEALERS WHO ELECT EXHIBIT B)
As an AFE/NASCorp Retail Dealer, you may have elected the option to enroll in a floor plan stock replenishment
program (Retail Dealer must be enrolled in the Surety Plan of Section 6 hereof to qualify for the Equipment Floor Plan).
As such, you will not be required to make a further financial commitment for satellite receiver systems, television,
radio or Internet, except for second or subsequent receiver(s), a change of supplier's cost of goods or to increase your
monthly activation/installation commitment as made a part of Exhibits B and C hereof. Otherwise, AFE/NASCorp
shall deduct from your activation commissions its cost of wholesale equipment shipped to you under this floor plan
arrangement; AFE/NASCorp automatically replenishing your inventory on a month-to-month basis as elected in
Exhibit B, Section B hereof.
8. Exclusivity
You, your firm and your Agents may not solicit for conversion or convert an existing AFE/NASCorp or Subscriber
to a service provider other than a Programming Provider affiliated with AFE/NASCorp.
9. Indemnity
You will indemnify, defend and hold us harmless from any acts or omissions of you, your firm or your Agents,
including any breaching of this Agreement by you.
10. Amendment
We reserve the right to amend this Agreement, including the Business Rules, by giving you written or electronic
notice of such amendment. To the extent possible, we will use our best efforts to provide you with as much notice
of such amendment to the Business Rules as possible.
11. Termination
You or we may terminate this Agreement upon written notice to the other. Termination will not affect any rights
under this Agreement with respect to acts or omissions that occurred before termination. The provisions of
Sections 5, 8, 9, 12, 14, 19 and 20 hereof shall survive termination.
12. CUSTOMER ACQUISITION AND RETENTION AGREEMENT
In addition to the other defined terms in this Retail Dealer Agreement, the following terms in this Section 12 and
as may be used in any Section hereafter, shall have the following meanings: (a) "Affiliate" shall mean, with
respect to a party, any person or entity directly or indirectly controlling, controlled by or under common control
with such party; (b) "Program" shall mean any Promotional, Conversion, Lease or Rental program in which
incentives are paid to the Retail Dealer to bring new customers to various Satellite Programming Provider
Affiliates of America's Family Entertainment, Inc. ("AFE"), as described in the Digital Home Plan ("DHP")
Business Rules attached as Exhibit D hereto (as such Exhibit D may be amended from time to time by the
various Satellite Programming Provider Affiliates of AFE or at AFE's sole discretion), and any other Business
Rules for any other program(s) which may be offered from time to time by AFE which are hereby incorporated
by reference herein; provided that any conflict or inconsistency between this Agreement and Exhibit D and
or the Business Rules shall be resolved by giving precedence to the terms and conditions of this Agreement;
(c) Satellite Programming Provider ("Provider") shall mean any entity which AFE has an Affiliation Agreement
with and who may be involved in the Program at any time;
(d) "Retail Dealer" shall mean the undersigned Retail Dealer and all of its Affiliates; and (e) "Subscriber" shall
mean any first time customer or subsequent period enrollment of any person, entity or consumer into any AFE
Affiliated Program of any Provider by a Retail Dealer.
A. Retail Dealer agrees that all persons who subscribe to satellite programming services through AFE
(including video, audio, data and other material incidental, connected or related thereto - collectively "Services"),
or who purchase, lease or otherwise obtain the hardware necessary to receive any Services ("Hardware"), shall be
considered the Subscriber(s) of the initial Provider by whom services and hardware were first rendered by a Retail
Dealer for all purposes under this Agreement. Retail Dealer further acknowledges and agrees that the names, addresses
and other identifying information of all the Satellite Programming Provider's Subscribers ("Subscriber Information")
are as between Retail Dealer and the appropriate Satellite Programming Provider, with respect to the delivery
of Services or Hardware, and such information is proprietary to the appropriate Provider, and shall be treated
with the highest degree of confidentiality by Retail Dealer and Provider. Retail Dealer shall not directly or
indirectly use any Subscriber Information for the purpose of soliciting, or to permit any others to solicit, Subscribers
to subscribe to any Services offered by anyone other than the initial Satellite Programming Provider, or to promote
the sale, lease or other acquisition of any Hardware used in connection with Services offered by anyone other than
the initial Satellite Programming Provider of a Subscriber. Furthermore, Retail Dealer shall, under no circumstance
, directly or indirectly, reveal any Subscriber Information to any third party for any reason without the express prior
written consent of AFE and the initial Satellite Programming Provider, provided however, that nothing shall prohibit
Retail Dealer from utilizing its own customer list for its general business operations unrelated to the delivery of
Services or Hardware.
B. As a condition to participation by the Retail Dealer in the Program, Retail Dealer hereby covenants and
agrees that, for a period of five (5) years following the date of the last payment from AFE to Retail Dealer in
connection with any Satellite Programming Provider's Program, Retail Dealer will not directly or indirectly participate
in any promotion or program offered by a third party which would directly or indirectly provide for the delivery of
any economic incentive or other benefit to Retail Dealer in any form directly or indirectly in connection with the
solicitation of Subscribers of the initial Satellite Programming Provider or any other DTH (satellite) programming
service provider ("Service Provider") for any purpose whatsoever (including, without limitation, the Retail Dealer
directly or indirectly assisting in the process of attempting to cause a customer of the initial Provider to become
a Subscriber to another Service Provider). To add further clarification, nothing in this Section 3 shall preclude
Retail Dealer from receiving standard sales commissions (i.e., sales commissions that do not include any
direct or indirect premium for the direct or indirect solicitation of Subscribers of another Service Provider) from
a third-party Service Provider in connection with the sale of that Service Provider's programming services to
consumers who are not Subscribers of the initial Provider at the time such commissions are paid and were
not. Subscribers of the initial Provider at any time immediately prior to subscribing to any third party Service
Provider. The foregoing obligations shall apply regardless of whether Retail Dealer receives only one or many
payments from AFE in connection with the Program. In order to be eligible to participate in the Program, Retail
Dealer must have a valid AFE Retail Dealer Agreement in full force and effect.
C. In the event that Retail Dealer derives an economic benefit, in any form, from a violation of Retail Dealer
obligations as set forth in this Section, it is hereby agreed that such economic benefit is the property of the
initial Satellite Programming Provider and that Retail Dealer shall be obligated to deliver the cash value of the
economic benefit to the initial Satellite Programming Provider immediately upon receipt of the economic benefit.
It is further agreed that Retail Dealer shall hold such economic benefit in trust for the benefit of the initial Provider
until such time as its cash value is delivered to AFE's Affiliated Satellite Programming Provider. In addition, in
AFE's sole discretion, any violation will result in past and future forfeiture of all payments, including but not limited
to the payments derived as a result of the Program.
13. No Financing Or Collection Of Fees
Dealer shall not provide financing for subscriptions or collect subscriber fees or other money due any television,
radio or Internet service programming provider. It is understood that all subscription fees for programming shall
be billed directly to the Subscriber, unless otherwise approved in writing by AFE/NASCorp. Failure to comply
with the provision(s) of this Section 15 shall be deemed a material breach of this Retail Dealer by Retail Dealer
that is incurable and shall entitle AFE/NASCorp to immediately terminate this Retail Dealer Agreement as set
forth in Section 11 hereof.
14. Charge backs
(a) All prepaid programming commissions are based upon a full uninterrupted purchase of television, radio and
Internet programming packages purchased by the Subscriber for the term prescribed by the television or Internet
access provider as set forth by the respective service provider ("Commission able Term"). If the Subscriber
terminates, cancels or disconnects (whether initiated by Subscriber, AFE/NASCorp or the programming or
Internet service provider) their programming package
prior to end of the Commission able Term, or the Subscriber fails to pay for the programming package for
the entire uninterrupted Commission able Term for which you, the Retail Dealer, was paid a prepaid programming
commission, then AFE/NASCorp may charge back to you, the Retail Dealer, the portion of the prepaid
programming commission corresponding to the unpaid portion of such Commission able Term.
(b) If Retail Dealer receives any other prepaid programming commission or any continuing service fee to
which the Retail Dealer is not entitled, AFE/NASCorp may charge back the Retail Dealer such amount from
sums otherwise owing to the Retail Dealer; or such amount may be deducted from the Retail Dealer's surety
account where applicable.
15. Change
Retail Dealer acknowledges that the market for DBS service, radio programming and Internet connectivity
is competitive and unpredictable and that AFE/NASCorp may need to adapt its marketing, Commission
able Schedule(s), or continue service fees to meet changing conditions at any time or from time to time at
AFE/NASCorp's sole discretion.
16. Retail Dealer Status
The relationship of the parties hereof shall be, and at all times shall remain, one of independent contractor(s).
Nothing contained in this Agreement is intended to create, or shall be construed to create, any partnership,
Franchisee/franchiser, agency or employment relationship between the parties. Retail Dealer hereby acknowledges
and agrees that AFE makes absolutely no promises, representations or warranties as to the potential amount
of business that Retail Dealer may expect from participation in the Program, and that Retail Dealer may not realize
any business as a result of its participation in the Program. Retail Dealer further acknowledges and agrees that
AFE or any Affiliated Satellite Programming Provider of AFE or Service Agent of AFE may discontinue all or any
part of the Program at any time and for any reason without incurring any liability or obligation to Retail Dealer and
without affecting the enforceability of this Agreement.
17. Dealer Payment(s)
In the event that Retail Dealer is indebted to AFE for any reason, Retail Dealer acknowledges and agrees that
AFE shall have the right, but not the obligation, to offset any such amounts due to AFE or any of AFE's Affiliated
Satellite Service Providers from moneys due Retail Dealer from AFE. Furthermore, AFE's right to money due
and to become due thereunder shall not be subject to any defense (except payment), offset, counterclaim, or
recoupment of Retail Dealer whatsoever. The Provider's or AFE's calculation of offset amounts shall be binding,
absent manifest error.
18. Rights at Law
Retail Dealer agrees that any breach of Retail Dealer's representations, warranties, covenants, agreements
and/or obligations (collectively, "Obligations") set forth in this Agreement will cause substantial and irreparable
harm and injury to AFE's Affiliate Provider(s), for which monetary damages alone would be an inadequate remedy,
and which damages are difficult to accurately measure. Accordingly, Retail Dealer agrees that AFE's Affiliated
Providers, and their Affiliates, shall have the right, in addition to any other remedies available, to obtain immediate
injunctive relief (without the necessity of posting or filing a bond or other security) to restrain the threatened or
actual violation hereof by Retail Dealer, its employees and Agents, as well as other equitable relief allowed by the
federal and state courts.
19. Breach of Contract
The remedies expressed herein are agreed to without prejudice to the right of AFE to exercise any other rights
and remedies it may have at law, in equity or otherwise. Retail Dealer acknowledges and agrees that any breach
or default of this Agreement committed by Retail Dealer shall constitute a material breach or default under any
other agreement now existing or hereafter made between Retail Dealer and AFE. In the event of any suit or
action to enforce or interpret this Agreement or any provision thereof, AFE shall be entitled to recover its costs,
expenses and reasonable attorney fees, both at trial and on appeal, in addition to all other sums allowed by law.
20. Jurisdiction
The relationship between the parties and this Agreement shall be governed by and construed in accordance
with the laws of the State of Tennessee without giving any effect to its conflict of law provisions. Any and all
disputes arising out of, or in connection with, the interpretation, performance or the nonperformance of this
Agreement or any and all disputes arising out of, or in connection with, transactions in any way related to this
Agreement or the relationship between the parties (including but not limited to the termination of this Agreement
or the relationship of the parties hereto and Retail Dealer's rights thereunder, or disputes over rights granted
pursuant to statutes or common law, including those in the state in which Retail Dealer is located) shall be
litigated solely and exclusively before the federal and state courts located in the State of Tennessee. The parties
consent to the in personal jurisdiction of, and waive any objection to venue in said courts for such purposes.
21. Severability
In the event that any one or more of the covenants, agreements, terms or provisions contained in this Retail
Dealer Agreement shall be held invalid, illegal or unenforceable in any respect, the validity of the remaining
covenants, agreements, terms or provisions contained herein shall in no way be affected, prejudiced or
disturbed thereby.
22. Force Majeure
Neither party shall be liable for any loss, damage, cost, or failure to perform in whole or in part resulting from
causes beyond such party's control, including but not limited to, acts of God, fires, strikes, acts of war, insurrections,
riots or requirements of any governmental authority.
23. Entire Agreement
This Agreement and any and all Exhibits hereto constitute the entire, complete and final agreement between
the parties hereto and supersedes all prior and contemporaneous negotiations, agreements, and commitments,
whether written, oral or implied, with respect thereto. Any failure by AFE to enforce at any time any term or
condition under this Agreement shall not be considered a waiver of AFE's right thereafter to enforce each and
every term and condition of this Agreement. This Agreement and the Exhibits attached hereto shall not amend,
modify, alter, or change any terms or conditions of any other agreements now existing or later made between Retail
Dealer and AFE.
24. Notices
Unless advised otherwise, notices should be sent to America's Family Entertainment, Inc., at P. O. Box 1778,
Goodlettsville, TN 37070-1778, Attention: Director of Wholesale Marketing. Unless otherwise notified by you in
writing, we will send notices to you at your dealership address indicated on this Agreement.
25. Miscellaneous
This Agreement does not create a joint venture; you are an independent contractor. Except as expressly authorized
by us in writing, you have no authority to act as our agent in any manner and you will take appropriate actions
to prevent the appearance that you are our agent. You may not assign any interest in this Agreement without our
prior written consent. We may assign any of our interest in this Agreement.. Any waiver of our rights must be in
writing. We will never be liable to you for any consequential, special or punitive damages.
26. Authorization; Capacity
Retail Dealer hereby represents and warrants that the execution, delivery and performance by Retail Dealer of
this Agreement have been duly authorized by all prerequisite corporate action and will not violate any provision
of Retail Dealer's articles of incorporation or bylaws, or any provision of any other document or agreement by which
Retail Dealer is bound or affected. The person whose signature appears below hereby represents and warrants
to AFE that he/she has the full right and authority to sign this Agreement on behalf of Retail Dealer and to bind
Retail Dealer to the terms and conditions hereof and that this signatory is authorized to accept and agree to the
terms and conditions of this Agreement.
Retail Dealer: America's Family Entertainment, Inc.
P. O. Box 1778
_____________________________ Goodlettsville, TN 37070-1778
(Print Name) Signature:
Dealer Address:
_____________________________ ___________________________
_____________________________
AFE Retail Dealer
ID Number:____________________ ___________________________
E-mail Address:_________________ (Print Name)
FIN ID#/SS#___________________
Signature:______________________ Title:_______________________
______________________________ Date:_______________________
(Print Name)
Title:__________________________
Date:__________________________
AMERICA'S FAMILY ENTERTAINMENT, INC.
(NASCorp)
Satellite Television
EXHIBIT A
To
RETAIL DEALER AGREEMENT
General Dealer Requirements
In order to become an authorized Retail Dealer, the following requirements must be met:
1. Retail Dealer must have a storefront or registered business office.
2. Retail Dealer must submit to AFE a copy of a valid vendor license, proof of incorporation or registered
d/b/a.
3. Retail Dealer must submit to AFE a copy of a local or state retail sales certificate for each state in
which Retail Dealer operates.
4. Retail Dealer must have federal tax identification number or, if business is run as a proprietorship,
AFE must have the proprietor's social security number on file.
5. Retail Dealer must have proof of liability insurance in a minimum amount of $500,000.00. Evidence
of commercial liability coverage shall be provided AFE/NASCorp through issuance of a current
certificate of insurance naming AFE/NASCorp as additional insured. Furthermore, AFE/NASCorp
shall be provided notice of cancellation of any such coverage through the United States mail ten (10)
days prior to cancellation.
6. Retail Dealer should be registered with a local Better Business Bureau.
7. Retail Dealer must have a staff available to answer customer calls during business hours.
8. Retail Dealer must represent itself as an authorized AFE sales agent. Dealer may not represent itself
as AFE, Pegasus, Dish Network, or DirecTV, Inc. in advertising, telephone solicitation or in any
documentation provided to customers or prospective customers. Retail Dealer must adhere to all
advertising guidelines set forth by AFE.
9. Retail Dealer must not engage in any illegal or deceptive activity involving any satellite receiver
system(s) or DirecTV or Dish Network.
Minimum Performance Standards
These standards govern sales made in a Retail Dealer's service territory.
1. Retail Dealer must respond to any customer complaint provided by AFE within one (1) business day.
Resolution of the complaint must be communicated to AFE within three (3) business days.
2. Retail Dealer must act in good faith to explain equipment operation, including the remote, and
programming availability to customer.
3. Retail Dealer must provide customer with a copy of the programming channel lineup and
programming provider's price guide.
4. Retail Dealer must provide customer with a Retail Dealer contact number and business hours.
5. Retail Dealer should provide post-sale customer assistance.
6. Retail Dealer is responsible for explaining equipment warranty to customer at time of sale and a copy
of warranty must be provided to customer.
7. Retail Dealer must provide customer with a receipt for equipment and installation, if applicable.
Receipt must include Retail Dealer's name and telephone number.
Retail Dealer: America's Family Entertainment, Inc.:
_____________________________ ______________________________
Signatory Signatory
_____________________________ _______________________________
Title Date Title Date
AMERICA'S FAMILY ENTERTAINMENT, INC.
(NASCorp)
Satellite Television
Exhibit B - SURETY
RETAIL DEALER AGREEMENT
As an AFE/NASCorp satellite receiver equipment and television programming Retail Dealer, we agree to
perform the elected primary receiver installations to the best of our abilities, as indicated below in Section A,
on a month-to-month basis for the term of this Agreement. It is further understood that a cash deposit, as
indicated below in Section "A" to this Exhibit, shall be collected along with our Retail Dealer's payment for
the initial receiver at the time of execution of this Agreement. In addition, a deposit of Seventy-Five Dollars
($75.00) shall be collected from each of the Retail Dealer's first activation commissions paid from the first
two months of receiver installations. This sum shall be collected on approximately two (2) times the monthly
systems committed under this Agreement.
The cash deposit and activation commissions retained by AFE shall be placed into a special interest
bearing Retail Dealer reserve account which may only be diminished or accessed in the event that a Retail
Dealer's programming provider's chargeback(s) from customer receiver deactivations exceed the Retail Dealer's
current activation commissions and/or programming residual reserves.
It is understood that should customer deactivations produce chargeback(s) which are greater than a
dealership's commissions, residual payments or reserve account as provided for in this Exhibit, then we,
as the Retail Dealer, may be required to submit payment(s) to AFE/NASCorp for any chargeback(s) which
are not covered by these funds. In such an instance, we, the Retail Dealer, give our personal guarantee by
signing this Exhibit.
Initial Install Commitment Level
|
Activation's Committed (per mth)
|
Cash Surety Deposit
|
First Month Holdback (@ $75.00 ea.)
|
Second Month Holdback (@ $75.00 ea.)
|
Total Cash & Holdback Surety
|
 |
20 Primary Receivers
|
$1,400.00
|
$1,500.00
|
$1,500.00
|
$4,400.00
|
 |
25 Primary Receivers
|
$1,750.00
|
$1,925.00
|
$1,925.00
|
$5,500.00
|
 |
30 Primary Receivers
|
$2,100.00
|
$2,250.00
|
$2,250.00
|
$6,600.00
|
 |
35 Primary Receivers
|
$2,450.00
|
$2,625.00
|
$2,625.00
|
$7,700.00
|
 |
40 Primary Receivers
|
$2,800.00
|
$3,000.00
|
$3,000.00
|
$8,000.00
|
 |
45 Primary Receivers
|
$3,150.00
|
$3,750.00
|
$3,750.00
|
$9,900.00
|
 |
50 Primary Receivers
|
$3,500.00
|
$3,750.00
|
$3,750.00
|
$11,000.00
|
Other
|
__ Primary Receivers
|
$
|
$
|
$
|
$
|
Retail Dealer: America's Family Entertainment, Inc.:
_____________________ _________________________
Business Name Signatory
_____________________ _________________________
Signatory Title
_____________________ _________________________
Title Date Date
AMERICA'S FAMILY ENTERTAINMENT, INC.
(NASCorp)
Satellite Television
Exhibit C - DEALER EQUIPMENT AND FLOOR PLAN ORDER
RETAIL DEALER AGREEMENT
This Exhibit represents my initial equipment order and my commitment to install and activate the elected primary
receiver units as indicated in this Retail Dealer Agreement.
If the Surety (Section 6, hereof) and Equipment Floor Plan (Section 7, hereof) are elected, then it is understood that
the equipment as made a part of this Exhibit shall be replenished on a month-to-month basis as per Paragraph 7 of the
"home" Agreement.
Model #
|
Manufacturer
|
Quantity
|
Cost of Each
|
Total
|
Comment(s)
|
 |
 |
 |
$
|
$
|
 |
 |
 |
 |
$
|
$
|
 |
DEALER SALE & USE TAX NUMBER: _______________________
Retail Dealer: America's Family Entertainment, Inc.:
______________________________ __________________________
Business Name Signatory
______________________________ __________________________
Signatory Title
______________________________ __________________________
Title Date Date
AMERICA'S FAMILY ENTERTAINMENT, INC.
(NASCorp)
Satellite Television
Exhibit D - BUSINESS RULES SYNOPSIS
Retail Dealer Business Rules
Effective February 1, 2001
Program Overview: In the Digital Home Plan ("DHP"), the first-time subscriber ("Customer") pays an
initial Activation Fee of $49.99 which includes their first month programming payment. Customer chooses
the programming package of their choice, i.e.; AT100/DISH Latino Dos or AT150, or other equivalent package
of the various programming providers of AFE, and pays a Monthly Fee for twelve (12) consecutive months.
The Retail Dealer shall provide the Customer with professional installation of one or two receiver systems free.
Under the International Digital Home Plan, the Customer subscribes to the same plan as above, plus the
Customer pays an additional $99.99 for the installation of the International Antenna Upgrade Kit (part number
123479605) if the desired ethnic programming is broadcast from the 61.5 or 148 degree orbital locations. This
fee is payable to the Retail Dealer at the time of installation and is included in the International Digital Home Plan
Activation Fee of $149.99. The Customer then selects the international programming package of their choice
along with qualified programming, and pays a monthly fee for twelve (12) consecutive months.
DHP Agreement: The Digital Home Plan Agreement is an agreement that must be executed by Retail
Dealers prior to the creation of any Digital Home Plan claims.
Promotion Code: Retail Dealers should provide the promotion code of RDHP at the time of account activation.
Eligible Equipment: Echosphere Communication Corporation ("Echosphere") Models 3822/3922 or 4922
(and OEM equivalents) as primary receivers, and Echosphere Models 2700/2800 (and OEM equivalents) as
secondary receivers.
Qualified Programming: America's Top 100 CD/DISH Latino DOS or America's Top 150.
3822/3922 Equipment : $149.99 payment to the Retail Dealer for the activation (with qualified programming)
and Reimbursement installation of an Echosphere Model 3822/3922 or OEM equivalent (as a primary receiver)
within the promotional period for a new Customer participating in the Digital Home Plan.
Chargeback rule: 3822/3922 Equipment Reimbursement will be reclaimed on accounts that are not active
with qualified programming for thirty (30) consecutive days after the initial activation date. In addition,
Activation, Best Flex, and FPI commission charge backs will be based on a 30-day time period as well.
4922 Equipment Reimbursement: $203.00 payment to the Retail Dealer for the activation (with qualified
programming) and installation of an Echosphere model 4922 or OEM equivalent (as a primary receiver) within
the promotional period for a new Customer participating in the Digital Home Plan. If a customer selects the UHF
Upgrade option for their primary receiver (see definition below), the Customer will pay the Retail Dealer an
additional $49.99 at the time of the sale or at the time of activation as determined by the Retail Dealer. Retail
Dealer will install an Echosphere model 4922 or OEM equivalent (as a primary receiver), and Retail Dealer will
be reimbursed $179.99.
Chargeback Rule: 4922 Equipment Reimbursement will be reclaimed on accounts that are not active with
qualified programming for thirty (30) consecutive days after the initial activation date. In addition, Activation,
Best Flex, and FPI commission charge backs will be based on a 30-day time period as well.
2700/2800 Equipment $110.00 payment to the Retail Dealer for the activation (with qualified programming)
and activation (with qualified programming) and installation of a single Echosphere Model 2700/2800 or OEM
equivalent (as a secondary receiver) in conjunction with the Echosphere Model 3822, 3922, 4922 or OEM
equivalents described above within the promotional period for a new Customer participating in the Digital Home
Plan.
Chargeback rule: 2700/2800 Equipment Reimbursement will be reclaimed on accounts that are not active
with qualified programming for thirty (30) consecutive days after the initial activation date. In addition, the
Activation commission for the installation of an additional receiver ($40) will have a chargeback time period of
thirty (30) days as well.
A/O-IP: A $25 installation incentive shall be paid (at the time of activation) to Retail Dealers who perform a basic
professional installation of an Echosphere Model 3822/3922/4922 or OEM equivalent (as a primary receiver) in
conjunction with an Echosphere Model 2700/2800 or OEM equivalent within the promotional period for a new
Customer participating the Digital Home Plan.
Monthly Fee: $35.99 monthly charge (plus the corresponding cost of selected international programming if
applicable) for one receiver and America's Top 100 CD or DISH Latino Dos programming. Customer can choose
a one or two-receiver system, add a $5 additional outlet fee to the Monthly fee.
OR
$44.99 monthly charge (plus corresponding cost of selected international programming if applicable) for one
receiver and America's Top 150 programming. Customer can choose a one or two receiver system. If customer
chooses a two-receiver system, add a $5 additional outlet fee to the Monthly Fee. The monthly fee is billed (plus
applicable sales tax) to the customer for the duration of the Digital Home Plan Commitment (12 consecutive months),
and any month-to-month continuations thereafter. This fee covers the eligible equipment, qualified programming
and the In-Home Service Program.
Requirements: The new account must be by a new Customer who can qualify with a major credit card.
Customer selects 1) desired programming package (AT100/DISH Latino Dos or AT150), and 2) number of
receivers needed (1 or 2).
Definitions: (Applicable to all Digital Home Plans)
Activation Fee: (Also defined as the Upfront Fee) is a $49.99 payment (plus applicable sales tax) paid
to the Retail Dealer by the new Customer for the activation (with qualified programming) and installation of
eligible equipment (one or two receiver systems) during the promotional period for a new Customer participating
in any of the Digital Home Plans described above. This fee shall cover the costs associated with the installation
of the eligible equipment, DISH 500 antenna, and the first applicable Monthly Fee owed by the Customer.
This fee is nonrefundable. The Retail Dealer shall not be required to remit the first applicable Digital Home
Plan Fee to the Programming Provider, but the Customer will receive a credit from the appropriate Programming
Provider on their first billing statement.
Cancellation Fee: A $240.00 charge, will be imposed on the Customer, if their subscription to qualified
programming is downgraded or their service is disconnected for any reason after expiration of the 30-day
satisfaction guarantee but before the end of the Digital Home Plan Commitment. If the Customer fails to
return eligible equipment as required after a cancellation, the Customer will be subject to equipment
Replacement Costs.
Customer Agreement: A document provided to the Customer detailing the complete Terms and Conditions
of the relevant Digital Home Plan and the In-Home Service Program.
Digital Home Plan Commitment: Is for twelve (12) consecutive months commencing at the time of initial
activation.
In-Home Service Program: Is a program to provide telephone and on-site assistance to restore system
operations after service interruptions, on-site repair of defects in the workmanship of the standard professional
installation provided under the Digital Home Plans described above, and replacement of defective equipment
provided under such Digital Home Plan through the shipment of replacement equipment or an on-site service call.
See the terms and conditions set forth in the Customer Agreement.
Installation Options: Standard professional installation of the eligible equipment and DISH 500 antenna.
Note: All installations must be completed in strict accordance with the guidelines set forth in the AFE's
Installation Manual. Retail Dealers who perform substandard installations, shall be subjected to a fee equal
to all costs and expenses incurred by or on behalf of AFE or any of its Affiliates, arising out of or in connection
with substandard installations.
Promotional Period: February 1, 2001, until March 31, 2001.
Replacement Costs: If the Customer fails to return the eligible equipment, smart cards, remote controls
and all other equipment in good operating condition, normal wear and tear excepted, to: (1) the Retail Dealer
within thirty (30) days after any downgrade or deactivation occurring after expiration of the thirty (30)-day
satisfaction guarantee, then the customer will be subject to Replacement Cost which include $299 for a
4922 system, or $199 for a 3822 or 3922 system, and $99 for an additional receiver (2700 or 2800) if applicable.
Satisfaction Guarantee: If within the first thirty (30) days following initial activation, the Customer is dissatisfied
for any reason, they may contact AFE's Affiliate under the Digital Home Plan, DISH Network, to deactivate
programming and return the eligible equipment, smart cards, remote controls and all other equipment, in good
operating condition, to the Retail Dealer. The Customer shall not be subject to any Cancellation Fees. However,
the Activation Fee and any additional installation costs are nonrefundable and the customer may be liable for
payment of the Replacement Cost if the equipment is not returned to the Retail Dealer.
UHF Upgrade Fee: Customer has the option of purchasing a UHF Upgrade for their primary receiver
at a cost of $49.99 payable to the Retail Dealer at the time of installation. This is accomplished by installing
a UHF adapter or by installing an Echosphere model 4922 as the primary receiver. If this option is selected, the
Activation Fee would become $99.99, instead of $49.99.
Retail Dealer:
Retail Dealers will be eligible for incentives on activation (with qualified programming) and installation of eligible
equipment for a new Customer participating in the Digital Home Plan as described above. Installation and activation
with qualified programming, must occur between February 1, 2001, and March 31, 2001. US residential accounts
only. Each first time activation will be verified as "new" during the specified promotional period. Retail Dealer must
send the executed claim form to AFE within 7 days after initial activation.
Prior to installation the Retail Dealer must confirm that the customer has a valid, major credit card (Visa,
Mastercard, Discover, AMEX). The name and address associated with the major credit card must match the
name and address of the customer and the name and address on the customer's account and AFE the Affiliate
Home Plan Claim Form (please note that the Digital Home Plan Claim Form will be used for International Digital
Home Plan claims as well). To validate the credit card, the Retail Dealer must fax to AFE the appropriate form
at (615) 859-9490. AFE will qualify the Retail Dealer's prospective Customer and advise Retail Dealer of that
prospective Customer's approval or rejection. AFE will provide the Retail Dealer, by facsimile transmission, all
appropriate Digital Home Plan Claim Forms. Retail Dealer will be required to enter the Customer's name, address,
(including street, city, state, Zip Code, and county), telephone number, credit card type, credit card number
and expiration date on AFE Form DBR-1002.2/01. Once AFE has validated the prospective Customer's credit
card, AFE will generate the appropriate Digital Home Plan Claim Form to be printed and signed by the prospective
Customer at the time of installation. These claims must be postmarked no later that April 1, 2001, to be eligible
for equipment reimbursements and activation payments. After installation AFE will query the Provider's claim
form and enter the CA ID number (R00...) for the applicable receiver(s). It is important that the Retail Dealer
furnishes AFE this information after the installation is complete, to ensure that the Retail Dealer is able to
install the receiver he/she originally intended for this prospective Customer. The receiver information entered
on the claim form will be automatically downloaded to the appropriate Provider each night. Retail Dealer must
provide the prospective Customer with a copy of the fully completed claim form that has been signed by the
Customer and with a copy of the Customer Agreement.
Retail Dealers shall be responsible for collecting a $49.99 Activation Fee (for one or two receiver installation)
from the Customer at the time of installation (Note: Retail Dealers are expressly prohibited from paying the
$49.99 Activation Fee on behalf of the customer). Retail Dealers participating in the Digital Home Plan Program
shall be required to honor the Satisfaction Guarantee. Retail Dealers will be responsible for performing the
Installation Services and honoring the In-Home Service Program for thirty (30) days following the initial activation.
Activation Fees will be reclaimed from Retail Dealers who fail to honor the Satisfaction Guarantee and/or fail
to honor the In-Home Service Program for thirty (30) days following initial activation. Commissions paid at
the time of reactivation on equipment recovered under this Satisfaction Guarantee will be paid to the original
Retail Dealer of record only. Commission eligibility for any receiver reactivated under this promotion will be
determined by the Business Rules governing each commission and promotional payment. For example,
if the flex payment was not reclaimed on the original Subscriber, this receiver will not be eligible for another
flex payment, and so on. Retail Dealer must check with AFE Dealer Services to determine the prior payment
history and future commission eligibility. After the Satisfaction Guarantee has expired, all eligible equipment
will be the property of the appropriate Programming Provider.
Customer:
New Customers are eligible to receive eligible equipment, a Professional Installation, and the appropriate
Provider's In-Home Service Plan for a Monthly Fee (plus applicable sales tax) due and payable to that Provider
during the applicable Digital Home Plan Commitment. The Customer will be required to pay a minimum Activation
Fee in the amount of $49.99 (plus applicable sales tax) for any one or two receiver system installation. This fee
is payable to the Retail Dealer and includes payment of the first applicable Monthly Fee and the Activation Fee.
Customer must activate qualified programming between February 1, 2001, and March 31, 2001. Programming
must be maintained for twelve (12) consecutive months.
Professional Installation is limited to standard professional installation of the eligible Echosphere Model(s) and a
DISH 500 antenna.
Customers may upgrade to two-receiver systems or downgrade to a one-receiver system during the thirty (30) day
Satisfaction Guarantee period by calling 1-800-333-DISH. If the Customer adds a receiver, a $5 additional outlet fee
will be added to their Monthly Fee.
If within the first thirty (30) days following initial activation, the Customer is dissatisfied for any reason, the Customer
may contact the Programming Provider to deactivate their programming and return the eligible equipment, smart cards,
remote controls and all other equipment in good operating condition to the Retail Dealer. The Customer shall not be
subjected to any Cancellation Fees. However, the Activation Fee is nonrefundable and the Customer may be liable for
payment of the Replacement Costs.
Upon expiration of the Digital Home Plan Commitment, the Customer will automatically continue on a month-to-month
basis under the terms of the applicable Digital Home Plan. In the event the Customer desires to disconnect service and
return the eligible equipment, a prepaid shipping box will be provided to the Customer by appropriate Provider. Eligible
equipment must be returned within thirty (30) days following the disconnection of service to avoid the applicable
Replacement Costs.
The Customer, upon execution of the applicable Provider's Digital Home Plan Claim Form, acknowledges that they
have agreed to the Terms and Conditions of the Customer Agreement and that in the event of default during the Digital
Home Plan Commitment (seasonal or hard disconnect, payment delinquency, and/or downgrading from the qualified
programming package, etc.), a Cancellation Fee of $240 will be charged to the Customer's Account with the Provider
and/or the Customer's credit card. If a Customer's subscription to qualified programming is downgraded or
disconnected for any reason at any time and the Customer fails to return the eligible equipment, smart cards, remote
controls, and all other equipment in good operating condition to: (1) the Retail Dealer within thirty (30) days after any
deactivation occurring during the thirty (30) day satisfaction guarantee, or (2) Programming Provider within thirty (30)
days after any downgrade or deactivation occurring after expiration of the thirty (30) day satisfaction guarantee, the
applicable Replacement Costs will be charged to the Customer's account with the Provider and/or the Customer's
credit card. If the Customer does not submit payment of either fee in a timely manner, the Customer will be reported
to credit agencies as determined appropriate by the Provider.
The Customer authorizes AFE and the Provider to investigate the financial responsibility and credit worthiness,
including, without limitation, acquiring credit reports and histories. Procurement and validation of the Customer's
original signature is the sole responsibility of the Retail Dealer.
The Digital Home Plan Claim Form:
Simply complete Digital Home Plan Claim Form. Customer's name and address must appear on the claim
form and must match the name and address on the Provider's account. All claims must be postmarked no later
than April 7, 2001, to be eligible.
Mail Claims to:
America's Family Entertainment, Inc.
Dealer Services
P. O. Box 1778
Goodlettsville, TN 37070-1778
Note: To ensure that claim forms are received and processed in a timely manner the Retailer Dealer is to utilize
the P. O. Box noted above of the U. S. Postal Service, including U. S. Mail overnight delivery. For Non-United
States Mail Service delivery, i.e.; Federal Express, United Parcel Service (UPS) and etc., ship packages to:
America's Family Entertainment, Inc., 310 McCoin Drive-Rear, Goodlettsville, TN 37072.
All commission payments for Provider systems will continue to be paid in accordance with the existing commission
structure and applicable Business Rules and are only available to new Customers who have not previously subscribed
to the initial Provider's programming. Each receiver and household is limited to one promotional payment or promotional
offer. Customers who activate under any other promotion are not qualified to participate in the Digital Home Plan.
RETAIL DEALER: Falsification of forms provided under this promotion, the misrepresentation of the terms of this promotion
to Customers and/or the failure to disclose material terms of this promotion to consumers may be deemed as fraud under
your Retail Dealer Agreement. Breaches and/or defaults of your obligations under these Business Rules may be deemed
breaches and/or defaults under your Retail Dealer Agreement.
Promotional business rules are subject to change without notice